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Trackingplan is a fully automated observability and analytics QA solution that detects errors in websites and apps as soon as they happen, or even before they happen. It helps companies maintain accurate and reliable analytics by monitoring digital analytics, marketing automations, pixels, and campaigns. With features like automated discovery, alert systems, and root cause analysis, Trackingplan ensures data quality and attribution without manual audits, making it ideal for digital analysts, marketers, developers, and agencies.