Viber is a popular messaging and calling application that allows users to connect with others through text, voice, and video communication. Launched in 2010, Viber provides a platform for individuals and businesses to communicate globally across various devices, including smartphones and desktops. The app has gained a significant user base due to its user-friendly interface, end-to-end encryption for security, and a range of features such as stickers, group chats, and multimedia sharing.
Viber falls under the category of Phone technologies, enabling users to make voice calls over the internet, send text messages, and engage in video calls. It offers a cost-effective way to stay connected with friends, family, and colleagues both domestically and internationally. Viber's integration with phone contacts and the ability to create public accounts for businesses make it a versatile tool for personal and professional communication.
Founded in 2010 by Talmon Marco and Igor Magazinik, Viber aimed to provide a free and secure platform for global communication. The company's motivation stemmed from the desire to offer an alternative to traditional phone services and bridge the gap between international users. Viber saw rapid growth in its initial years and was acquired by Japanese company Rakuten in 2014 as part of its expansion into digital services.
As of the latest data, Viber holds a notable market share within the messaging and calling app category, competing with peers such as WhatsApp and Skype. With a focus on user privacy and innovative features, Viber continues to attract a dedicated user base. Industry forecasts suggest that Viber's market share is likely to remain stable or experience modest growth in the coming years, driven by ongoing developments in communication technology and user preferences for secure messaging platforms.
