Question 1

What is People-Based Marketing?

Accepted Answer

People-based marketing uses first‑party data to match individual consumers across devices and channels, enabling brands to target real people rather than anonymous devices or audience groups.

Question 2

How many companies implement People-Based Marketing?

Accepted Answer

Based on our data, 62 companies implement People-Based Marketing. This number is updated daily as we discover new companies through job posting analysis.

Question 3

What types of companies implement People-Based Marketing?

Accepted Answer

People-Based Marketing is relevant across multiple industries including Broadcast Media Production and Distribution, Software Development, Marketing Services. Companies range from startups to enterprises with 10,000+ employees.

Question 4

How does TheirStack track companies related to People-Based Marketing?

Accepted Answer

TheirStack analyzes millions of job postings daily from company career pages, job boards, and recruitment platforms. When a company mentions People-Based Marketing in their job descriptions, requirements, or responsibilities, we identify them as related to People-Based Marketing and add them to our database.

Question 5

How can I get the full list of companies that implement People-Based Marketing?

Accepted Answer

You can access the complete list of 62 companies on TheirStack. The data includes company name, industry, size, location, funding, and revenue. Available via our web app or API.

Question 6

How often is the company data updated?

Accepted Answer

Our database is refreshed daily. We continuously monitor job postings to detect new companies implementing People-Based Marketing and update existing records.

Company	Country	Industry	Employees	Revenue	Technologies
dentsu	Japan	Broadcast Media Production and Distribution	19k		People-Based Marketing
Google	United States	Software Development	306k		People-Based Marketing
Zeta Global	United States	Marketing Services	3.1k	$4M	People-Based Marketing
Omnicom Media Group	United States	Advertising Services	6.4k		People-Based Marketing
OpenX	United States	Technology, Information and Internet	517	$200M	People-Based Marketing
LiveRamp	United States	Advertising Services	1.7k	$529M	People-Based Marketing
CUMULUS MEDIA INC	United States	Manufacturing			People-Based Marketing
General Motors	United States	Motor Vehicle Manufacturing	167k	$161B	People-Based Marketing
American Express	United States	Financial Services	98k	$55B	People-Based Marketing
Touché!	Canada	Advertising Services	149		People-Based Marketing

Companies implementing People-Based Marketing

List of companies that implement People-Based Marketing